Do you remember these times when all marketers cared about campaign setup, bidding, and targeting? I do! It’s a mistake that is constantly made even by experienced marketers. These days when Facebook and other platforms like TikTok, Snapchat, or Pinterest have enough data to build a block of hard drives reaching to the moon (joking!) We all know that creativity is the most important factor in your campaigns. Also, as Naval Ravikant once said — it’s barely impossible to automate creativity.


How tagging your ads might help you to identify the best creative persons in the team


Follow the yellow line — this is what a 57% drop of CPA looks like.



How does remarketing work?

You probably have read many guides on how to run campaigns for your e-commerce store and I don’t want to take another hour or two of your time. In less than 5 minutes you will know what type of campaigns you need to run to grow sales in your store! Not doing these campaigns is one of the most popular mistakes. I sort these campaigns by the revenue they could generate. So if you want to start — start from the top one.

1. Remarketing campaigns


Nowe technologie


Nowe technologie


Nowe technologie


Nowe technologie

Tomasz Pasko

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